The Russian games market earns $1.4 billion in 2016

In 2016, the Russian games market will be worth $1.4 billion, the 11th largest games market in the world. There are 72 million gamers in Russia, 65% of the online population. PC remains the dominant gaming platform with 44% of the total games market.

Dell owners are more likely to play strategy games on PC than owners of Acer PC’s. Of all Russian gamers, 40% has a positive attitude towards Coca Cola, while this is almost half for Russian spenders.

This data is taken from NewZoo’s 2016 Global Games Market Report and their Consumer Insights.

newzoo_russian_games_market_2016

 

Source: NewZoo

 

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