DragonSoul, a fantasy mobile game by PerBlue, has recently become #1 on Russian mobile market. Rebound Mobile, a Finnish-based mobile advertising agency, exclusively promotes DragonSoul in Russia. Rebound Mobile introduces you the latest Top-10 Games in May 2016 by AdMobiSpy.
Over the last month there were 1453 ads launched. The top three are:
The named advertising campaigns were focused primarily on Russian mobile audience (99,66%). By demographics, the most active users are men (88.2%).
- Last Empire-War Z
Multiplayer strategic game of apocalyptic bias Last Empire-War Z had 708 ads.
The most resultative publications were:
Geographically the campaign spread on four markets: Russia, Ukraine, Kazakhstan, Belarus. Majority of players are 34-year-old males.
- Mobile Strike
Top-3 of May 2016 includes Mobile Strike with 603 publications in seven mobile networks.
Video advertising is the most popular channel:
Geographically there were two main targeted countries – Belarus (43.12%) and Russia (42.29%)
- Vikings: War of Clans
The game runs 442 ads in four countries. The most popular are:
With 79.86% share on Russian mobile market, the game attracts mainly male players (91.2%)
- League of Angels -Fire Raiders
League of Angels – Fire Raiders launched its campaign on April, 20th; and by May, 20th has published 411 mobile ads in Russia, Ukraine, Belarus and Kazakhstan.
Top three are the next:
The most active users are males (81.7%), however female players also show the interest (18.3%).
- Taichi Panda: Heroes
During the May 2016 the company ran 1614 ads.
The top-3 are:
The leading market is Russia with 99.69%.
Advertising campaigns were carried out in eight ad networks.
The majority players are male with 90.2%, while the rest are female gamers under the age of 18 years.
- DragonSoul RPG
The named fantasy mobile game has published 828 ads and reached the second place on App Store in May 2016.
The three leading ads are:
Most of the players are men – 94.3%.
- Last Empire-War Z
The 3d place on the App Store takes Last Empire-War Z with 646 ad publications. First three are:
As expected, in terms of demographics major players are men 94.3%.
- Cradle of Empires
Over the last months the game appeared in 519 ads.
Surprisingly the demographic distribution of the audience was different: the main interest was shown by women over 25 years.
- Clash for Dawn
The 5th place takes a game in the genre of action with 405 published advertisements.
Majority of players are men under the age of 34.
*published by AdMobiSpy